Launched in September 2016,is an independently-owned news platform focused on Los Angeles retail, fashion, fitness, beauty, wellness, and lifestyle news. From the newest store openings, the best L.A. sample sales, the coolest emerging designers, the most fashionable food haunts, and more, we aim to uncover the City of Angels' sunny scene through a stylish lens.
As an AAPI-founded publication, we recognize that we occupy, benefit from and flourish on the territory cared for and still inhabited by the Tongva, Kizh, Chumash, Serrano and Tataviam Peoples. We are deeply grateful for all Native peoples and their stewardship of the land and waters, and we are committed to our responsibilities as a team and as individuals to uplift and share the stories of Native communities. Learn more about Indigenous LA at UCLA's Mapping Indigenous LA here.
Have an upcoming IRL sale in L.A.? To submit a sale event for consideration, visit our submission form here.
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Curious about who's behind UncoverLA? See our masthead here.
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Oh, and it's worth mentioning that some of our content may contain affiliate links. While we may earn a small commission if you make a purchase using those links, this in no way affects our editorial decisions — your retail therapy simply helps to keep this site running.