Desert-Bound Beauty Buffs: Don't Forget to Make A Pit Stop at YSL's Makeup-Filled Gas Station

The luxury brand's popping up in Cathedral City starting Friday.

ICYMI on our massive Coachella party sched, Yves Saint Laurent Beauty is also heading to the desert with its own fest-ready pop-up — specifically, a beautified gas station where you'll be able to fill up on the luxury French fashion house's lipsticks and more while getting plenty of stylish snaps for the 'gram.

The #YSLBeautyStation will hold court in Cathedral City off Highway 111/Palm Canyon Drive from Friday, April 12 (3 to 8 p.m.) to Saturday, April 13 and Sunday, April 14 (10 a.m. to 8 p.m.). The chic roadside stop will feature a giant lipstick sign, neon pink gas pumps, selfie-ready convertible cars and a tour bus, a field of black heart-shaped balloons, and many more Instagram-worthy moments.

Of course, you'll be able to restock your beauty bag, too. The space will house four areas dedicated to the brand's iconic Touche Éclat Radiant Touch brightening pen ($35), the recently-launched Touche Éclat High Cover under-eye concealer ($35), the best-selling Rouge Volupté Shine lipstick, and the new Volupté Plump-in-Color multi-tasking lip balm. Makeup mavens can also get their lippies customized on-site, and there'll also be an exclusive vending machine stocked with YSL Beauty products alongside a virtual mirror that'll allow you to try on over 50 shades (sans makeup wipes).

Looking for fest-ready beauty looks? The station will also feature YSL Beauty's latest campaigns featuring global makeup ambassador Kaia Gerber as well as Palms Springs-inspired looks by YSL global beauty director Tom Pecheux.

Planning your Coachella road trip sched? Scroll down to see the full address.

Yves Saint Laurent Beauty Hotel, 68899 A St., Cathedral City, 92234

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