L.A.-Based Hex's Cool Tech-Friendly Carryalls Return to Downtown

Los Angeles-based Hex is known for its MacBook- and iPhone-friendly tech carryalls and cases — and while a certain big-name maker of said tech products may be the reason for Hex's DTLA departure last year, that hasn't stopped the cool local brand from making a comeback just a block away from its old digs. (And not far from, ahem, Apple's forthcoming Downtown flagship.)

Now located next door to the Ace Hotel, the 700-square-foot shop stocks Hex's full collection of backpacks, sneaker bags, laptop and phone cases, crossbody bags, and more merch ($35 to $195) fit for skaters, shutterbugs, streetwear aficionados, sneakerheads, and even bartenders. Also on offer are limited-edition collections and exclusives, including art, toys, and bags customized by artist and designer Sket One.

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A post shared by HEX (@hexbrand) on May 10, 2019 at 4:18pm PDT

The shop also boasts a 22-foot-tall ceiling and an upper balcony (dubbed "The Loft"), creating a prime party spot that's ready for a DJ station and video projections. (The upstairs space will also stock special releases.)

In a release, Hex co-founder Trent Valladares explains: "We are excited to have the new space in such a historic Los Angeles spot. The store really carries the culture of the brand and is a perfect way for people to get a true feel for the product and what HEX is all about."

Founded in 2010 by Valladares and Dan Maravilla, the brand has previously collabed with Coca Cola, Star Wars, skate legend Christian Hosoi, and San Francisco-based artist Aaron De La Cruz, to name just a few.

See more inside the shop and scroll through the gallery above, then see below for the address.

Hex, 939 South Broadway, L.A., 90015