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Technically, the end of summer is nigh — but why not
begrudgingly graciously accept this 27th month of the year 2020 and make the most of it? Now that Los Angeles County beaches are open and Angelenos can safely enjoy social distancing-friendly staycations (hello, rooftop hotel pools), this might be an ideal time to refresh your stylish swimwear game.
Given that the notoriously party-heavy Labor Day weekend is coming up, let's not forget that we're still in the midst of a pandemic. The L.A. Department of Health is urging people to skip the big bashes to curb the spread of the coronavirus, and experts have suggested small outdoor gatherings where mask-wearing guests can stay at least six feet apart. (Case in point: Memorial Day weekend saw a spike in cases.)
Now that our PSA is out of the way, we've rounded up some of the best SoCal swimwear labels for restocking splash-ready wardrobe. There's something for everyone on this list, whether you're seeking itty bitty bikinis, vintage-inspired maillots, sporty swim separates, and adjustable pieces that show off your curves. Bonus: The majority of these pieces are made from sustainable fabrics.
Whether you're planning a safe beach day, spending a WFH day by the pool, or heading out of town for a quarantine getaway, check out favorite L.A.-made swimwear below in alphabetical order.
If your swim style muses include Brigitte Bardot, Bond girls, and Audrey Hepburn, you'll love L.A.-made Amaiò's European haute couture-inspired pieces. Founder Samantha Khoury channels her globe-trotting upbringing in her designs, including vintage-inspired bikini separates, maillots, and "après swim" cover-ups and apparel. (Don't miss its online warehouse sale that promises up to 85% off, too.)
The Demi Moore-approved, L.A.-made colorful swimwear startup is known for its comfy, form-hugging one-pieces in a variety of fits, from full-coverage suits to cheek-baring cuts and support for different bust sizes. Andie also makes trunks, two-pieces, and bathing suits for kids.
We love L.A.-based Bikyni's affordable seamless swim pieces, which are made from luxe Italian fabrics and were designed to be mixed and matched.
For when global getaways aren't an option, this playful "Papaya" print by L.A.-based Bromelia offers plenty of vacay vibes. The Brazilian-meets-Californian brand uses 50+UPF fabric to create its fair-wage and sustainable swimwear, which features separates and one-piece silhouettes with clean lines, macrame finishes, and sportswear-inspired cuts. The label also makes men's swim trunks, too.
L.A.'s Cult Gaia has come a long way since its fest-ready turbands. In addition to offering artful womenswear and globally-inspired bags (which have become cult-favorite It Girl accessories), designer Jasmin Larian also creates equally chic swimwear with cut-out detailing, hardware accents, and other high-end touches.
Affordable swim label Dippin' Daisy's has something for every poolside aesthetic, like this criss-cross top and low-rise bottom. If itty bitty bikinis aren't your thing, the brand has plenty of other neutral to statement-making colorways and coverage options.
Looking for an eco-friendly LBB (little black bikini)? Reach for this off-shoulder bandeau top and knotted bottom combo from Malibu-born label Frankies Bikinis' sustainable collection. The line's pieces are made from an eco-friendly polyamide yarn called Amni Soul Eco, which is produced using a process that reuses water and reduces greenhouse gases. Per the brand, "unlike other fibers that take decades to be decomposed, Amni Soul Eco takes approximately three years to be eliminated from the planet."
Good American is already trusted for its booty-boosting denim and curve-happy bodysuits, and its swim line is no different. Founded by creative director Emma Grede and Khloe Kardashian, the L.A. label's swimwear offers cool prints and support in all the right areas.
Designer Heidi Merrick is known for her California-luxe aesthetic with a hint of surfer cool, as evident in her effortless swimsuits and bikinis. This two-piece contrast trim set is comprised of a bandeau top and high-waisted bottoms with contrast trim.
Leave it to Em Rata to dream up chic, lingerie-like swimwear (like the ruched set with oversized ties seen above) that inspires its wearers to be unapologetically sexy. There are also one-pieces and cover-ups as well as other basics from Inamorata.
Minimalist style aficionados will have some difficult decisions to make thanks to Jade Swim, which was founded by former Marie Claire fashion market editor Brittany Kozerski. The New York-based, made-in-L.A. line offers pieces that go from the pool or beach to dinner and drinks — think swimwear made with French terry, ribbed fabric, and nylon/lycra spandex.
Already a go-to for Cali-inspired swim pieces and beach-ready womenswear, L*Space offers an Eco Chic line of swimwear made from 100% regenerated nylon fiber that's spun from fishnets and other nylon waste.
After delays due to the pandemic, L.A.-based sustainable label Lacausa finally launched its first swimwear line. The Endless Summer collection ($60 to $120) is comprised of classic silhouettes made of recycled polyester. Think Baywatch-esque bathing suits (like the above Riviera One-Piece) triangle bikini tops, and sportswear-inspired tops, and briefs in bikini and high-rise cuts — all made in Downtown. Plus, a percentage of sales go to LA Food Bank and Lunch On Me.
Known as the originator of stylish scalloped swimwear, ballet dancer-turned-designer Marysia Dobrzanska Reeves launched her first sustainable collection in March. The line features Marysia's best-selling playful silhouettes in black, white, and pink, all made from 100% certified recycled materials and dyed using a non-toxic process that meets Oeko-Tex standards. The line includes chic clamshell-like bandeaus, one-shoulder maillots, cutout one-pieces, and bikini bottoms in a range of coverage styles.
Orange County-based swim label Mikoh was founded by sisters Oleema Miller (a former pro surfer) and Kalani Miller (the brand's creative director), both of whom were practically raised on the beach — so you know their bikinis and one-pieces can withstand the waves. The brand also offers coastal-inspired womenswear and kids swimwear.
If you prefer barely-there bikinis, Minimale Animale has you (semi-)covered. The brand is known for its skin-baring pieces and high-cut styles, like the sexy turquoise ensemble above.
Ethical and sustainable L.A. label Ookioh recently teamed with eco-conscious stylist Rachael Wang on a range of sustainable swimwear inspired by '80s silhouettes. Priced from $79 to $158, the Rachael Wang x Ookioh collection features ribbed high leg/low back one-pieces, bikini tops in trangle or underwire cup silhouettes, and bottoms in high-waist or high-cut options.
Sustainable L.A. label Reformation's summer sale is still in full swing, which means you can score this halter-neck swimsuit alongside other pool-ready pieces at up to 70% off.
Founded by model Monti Landers in 2016, Riot Swim is beloved for its minimalist high-cut bikinis and one-pieces in a range of neutral, fluo, and vibrant shades. Look to the L.A. brand if you don't mind getting cheeky by the pool or beach (if you catch our drift).
Founded by blogger-turned-designer Shea Marie, L.A. swim label Same offers retro-chic pieces inspired by vintage style icons (think Sophia Loren and Grace Kelly). The brand even offers kids swimwear and accessories so you can match with your mini, and it's donating 10% of sales to anti-racism organizations through the end of summer.
Inspired by '90s supermodels (Naomi! Linda! Claudia!), designer Sarah Sidway Godshaw launched her namesake swimwear line after creating pieces for brands like Puma, Show Me Your Mumu, Nasty Gal, Andie Swim, and others. Her label, Sidway, features one-pieces and bikinis — like square-neck tops, high-rise bottoms, boyshorts, and more — made from flattering jersey and spandex fabric and Fulflex rubber that won't weaken with wear.
Created by former Rock & Republic founder Andréa Bernholtz, new L.A.-based label Swiminista spins swimwear from eco-conscious nylon made from recycled plastic bottles. The result: Silhouettes with waist sashes, ruching, and strappy ties that flatter every figure. Soon, the brand will launch an exclusive collection with print-happy luxury designer Christian Lacroix; it's available for pre-order now and ships in October.
Celeb-loved designer Leila Shams' body-sculpting bathing suit line, TA3 (which spells "EAT" backwards, and we're here for it), promptly sold out after launching this June. The brand's one-pieces are made of comfortable compression fabric (similar to your favorite leggings) that support the twins, smooths silhouettes, and features adjustable ties and zips so you can customize the fit. We love that the swimwear comes in short, regular, or long torso size options, too. The brand also donates 10% of profits to Girls Inc.
After seeking the perfect recycled materials for swimwear (and being told by manufacturers that there was "no market" for such a thing), Vitamin A designer Amahlia Stevens decided to develop one herself — and that's how her sustainable swim line was born. The Laguna Beach-based label uses its own Eco-Luxe fabric made of recycled nylon in its stylish SoCal-inspired bikinis and one-piece suits, and the brand also offers eco-friendly loungewear.
Main photo: Same