Inside Charli and Dixie D'Amelio's First Social Tourist Pop-Up on Melrose

Charlie and Dixie D'Amelio are bringing their '90s-inspired style to Los Angeles. After soft-opening on Memorial Day weekend, the TikTok sisters' Social Tourist fashion label has officially opened its first-ever pop-up shop on Melrose Avenue.

#SocialTouristMelrose stocks the Hollister-backed brand's affordable collection ($20 to $80) of retro crop tops, baggy jeans, terry button-downs and matching shorts sets, body-con dresses, oversized sweaters and sweatpants and more. The store will exclusively offer the label's monthly drops before they arrive online, including the latest April and May capsules and the June line that officially launches tomorrow.

To celebrate the shop, the 18- and 20-year-old superstars are hosting a grand opening party tonight from 6 to 8 p.m. Partygoers will enjoy touch-ups by D'Amelio-loved makeup artist Olivia Madorma, drinks from Craig's and of course, hangout time with Charli and Dixie themselves.

The store comes after Dixie dropped her debut album, A Letter to Me, on June 10, and Charli announced her first fragrance, Born Dreamer, which arrives at Ulta on June 26. The Connecticut-raised sisters launched Social Tourist with Hollister last May and teased the pop-up shop on social media in April.

Take a peek inside the store (which will be open through early 2023) and scroll through the gallery above, and see the pop-up shop's hours, location and more below.

Social Tourist, 8406 Melrose Ave., Los Angeles, 90069; Monday through Saturday from 11 a.m. to 7 p.m. and Sunday from 12 to 6 p.m.