It's no coincidence that New York-based clean beauty brand Saie is embarking on a road trip — and a carbon-neutral one, at that — during Earth Month. The brand's charming lilac truck is making pit stops across SoCal to celebrate its latest launch, Dew Blush ($22), a water-based gel blush that "gives a natural flush of easy, just-pinched color," per the brand.
The sun-drenched adventure kicks off today at Sephora in Culver City from 3 to 4 p.m., where visitors can score gratis goodies. Throughout the tour, truck visitors can enjoy free samples and full-sized tubes of the brand's Dew Blush alongside free florals, sandwiches, lash curlers, and other fun surprises. Even better: Saie is purchasing Gold Standard carbon credits to offsetting every mile that the 'grammable vehicle drives this month.
Check out the full itinerary below, and get all of the deets right here.
Saturday, April 10 from 1 to 4 p.m.: Empty Vase, 9033 North Santa Monica Blvd., West Hollywood, 90069
Sunday, April 11 from 12 to 1 p.m. and 4 to 5 p.m.: Sephora Studio City, 12036 Ventura Blvd., Studio City, 91604; Sephora at Hollywood & Highland, 6801 Hollywood Blvd., Hollywood, 90028
Tuesday, April 13 from 11 a.m. to 2:30 p.m.: Uncle Paulie's, 8369 Beverly Blvd., L.A., 90048; the shop will be serving up the Saie Sandwich
Wednesday, April 14 (time TBD): Neighborhood, 133 South La Brea Ave., L.A. 90036; enjoy a free drip coffee and other treats
Thursday, April 15 from 12 to 1 p.m.: Sephora Santa Barbara, 701 Paseo Nuevo, Santa Barbara, 93101
Friday, April 16 from 11 a.m. to 12 p.m.: Beverly Center, 8500 Beverly Blvd., L.A., 90048
Saturday, April 17 from 12 to 4 p.m.: Craig's, 8826 Melrose Ave., West Hollywood, 90069; enjoy free vegan ice cream and more
Monday, April 19 from 4 to 5 p.m.: Silver Lake Reservoir; score free floral bouquets and Saie surprises
Tuesday, April 20 from 3 to 4 p.m.: Abbot Kinney
Wednesday, April 21 (time TBD): Sweet Laurel at Palisades Village, 15279 Sunset Blvd., Pacific Palisades, 90272
Thursday, April 22 from 2 to 4 p.m.: Malibu beach clean-up, exact location TBD; participants can expect free Saie goodies
Friday, April 23 (time TBD): Dylan Lex at Row DTLA, 777 South Alameda St., L.A., 90021
Saturday, April 24 (time TBD): Santa Monica Proper Hotel, 700 Wilshire Blvd., Santa Monica, 90401; florist Isa Floral will be guiding a Dew Blush-inspired bouquet arrangement workshop
Sunday, April 25 (time TBD): Janessa Leoné at Platform, 8850 Washington Blvd., Culver City, 90232
